http://www.euractiv.com/Article?tcmuri=tcm:29-132377-16&type=LinksDossier&_lang=EN&email=59014
"There is a general lack of understanding of how advances in science and technology affect our lives. Against this background, controversial or sensational reporting on food safety, GMOs, bird flu, global warming or, for example, stem cell research can leave citizens confused and frightened and science misunderstood. This is why scientists are increasingly asked to communicate their work to a wider audience and science communicators and the media to act as the responsible bridge between the scientists and society."
