http://www.jointogether.org/sa/news/summaries/reader/0%2C1854%2C575115%2C00.html
"Helped by an aggressive advertising campaign by Gov. Arnold Schwarzenegger, voters in California rejected a measure that would have reformed the state's 'three strikes' law and allow for the release of many nonviolent drug offenders from prison, the San Jose Mercury News reported Nov. 4.
Early polls showed that voters overwhelmingly supported Proposition 66. But their minds were changed when a multimillion-dollar television blitz a week before the election warned that the initiative could result in the release of thousands of 'murderers, rapists and child molesters.'
California has the only three-strikes law in the nation that allows judges to impose 25-years-to-life prison terms for a non-violent third strike. Proposition 66 would have required the third strike to be a violent or serious felony in order to require a life sentence."